I am now Director of Marketing of iKnow!, the world's social learning platform

New year, new role and big news:
I am happy to announce today on my personal blog that I became Director of Marketing at iKnow!, the world's social learning platform this week.

iKnow! is run by Cerego, a technology company headquartered in Shibuya/Tokyo. Cerego has a 14-year old history of applying research in cognitive science and neuroscience to learning technologies (more info here).



iKnow! is Cerego's flagship product and even though the main focus was "only" the Japanese market for most of the time, iKnow! has attracted nearly 400,000 registered users since the launch in October 2007. The service won a Demogod award and was featured in TechCrunch (picked up by yours truly), Mashable, ReadWriteWeb and countless other international super blogs - don't even get me started in Japan ;).

Initially, Japanese users could use iKnow! to learn English but the service has dramatically expanded in the last few weeks: Now Polish people learn French on iKnow!, Russians study German and if you speak English, you can now learn Thai on iKnow! as well. All for free.

Users are welcome to create, share and remix content themselves and they do so like crazy: Almost 30,000 user-made lists (courses) are now on the platform, partially enriched with pictures, audio and video. iKnow! supports creating content in 191 different languages.

Before I get too excited over iKnow! in this posting, I suggest you try the service out for yourself (what a surprise, right?). Please feel free to add me as a friend.

You can find some more info on my position here and here.

PS
I am not leaving TechCrunch.

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Cerego Japan Inc.

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